VACANCY

Digital Marketing Manager

Our marketing department is ready for the next step. Are you a proactive and entrepreneurial digital marketer who wants to grow with us? Then we are looking for you! 

At PrivacyPerfect we know that the key to growth lies in a well-performing commercial team, where marketing and sales work together like a well-oiled machine. Therefore, we are looking for a qualified digital marketer to further develop the marketing strategy for the Benelux and roll out lead generation campaigns. You will be a sparring partner for our sales team and support them with customer propositions. You have strong digital marketing skills and can translate our offer in an exciting way into catchy marketing campaigns.

PrivacyPerfect is one of the leading technology companies in the field of privacy compliance software solutions. Based in Rotterdam, The Netherlands, our company flourishes by hiring top experts from all over the world, to help organisations become and remain GDPR compliant, in an easy way. We work in multidisciplinary teams from our office in the heart of Rotterdam. Our fast-growing team consists of ambitious IT and product developers, sales, marketing, and legal professionals. A healthy work-life balance and informal working atmosphere are very important to us.

Our customers, both profit and non-profit organisations, vary from SME to large corporate companies. They are looking for a user-friendly software solution to do their privacy administration, so that they are compliant, in accordance with AVG. We offer that solution - it's called PrivacyPerfect.

 

Your responsibilities

In the position, you are responsible for the overall marketing strategy, brand positioning and communication strategy and its implementation. You will lift the department to a higher level, manage the projects and roll up your sleeves yourself. At PrivacyPerfect no day is the same, broadly speaking, the activities include:

- Developing and implementing the (digital) marketing strategy.

- Managing the yearly budget for digital marketing activities

- Drawing up and executing marketing (communication) plans and appealing campaigns for the various  B2B target groups and verticals, including digital campaigns, email marketing campaigns, social media campaigns, affiliate marketing, online events, ABM campaigns

- Translating the marketing strategy into lead generation, content, and social media activities.

- Ensuring a powerful and distinctive brand positioning in the market, via various channels.

- Working closely with product development, responsible for the preparation of all sales and marketing materials 

- Developing and executing lead strategy and campaigns. Increasing and qualifying marketing leads (MAL & MQL);

-Daily management of PrivacyPerfect’s social media channels and following key events on the market

- Further developing and optimising distribution channels and target group segmentation.

- Development and execution of email marketing campaigns and newsletters such as our Weekly Digest, sent to nearly 2000 subscribers every week- Ultimately responsible for content marketing and PrivacyPerfect’s website.

- Organising online webinars end-to-end, involving relevant key stakeholders

- Preparation of all visual materials used for various content, campaign, and sales purposes (Photoshop or Canva)

- Responsible for marketing reports primarily from Hubspot and Google Analytics.

- You report to the CEO

 

Your background

You are sharp, accurate, hands-on and results-driven, quick to adapt and brimming with energy. We also expect you to bring the following experience and competencies.

- At least 3-5 years of actual marketing experience within an IT scale up company and experience as digital marketing manager.

- A completed college or university degree in the field of Digital Marketing or Commercial Economics or Communications.

- Excellent written and verbal communications in both English and Dutch.

- You are aware of the latest developments and have experience in the field of digital marketing campaigns.

 

Working conditions (Hybrid)

- A competitive salary package 

- 26 holidays.

- Pension plan

Interested?

If you are interested in this position, please apply by sending your CV and motivation to hr@privacyperfect.com.

 

Acquisitie naar aanleiding van deze vacature wordt niet op prijs gesteld.